A brief transcript of a conversation where Mark Simpson asks about the general approach to reaching out to companies. Speaker A explains they avoid hard selling, instead calling to have an initial chat, learn about existing contracts, raise awareness of their availability, and then have a team member follow up for outreach.
What is the general gist of the conversation? Are you going in and trying to sell them straight away? Are you taking a different approach? How are you reaching out to these companies? Originally called?
I'm not a very good direct salesperson, so I just played to my strengths. I just get on the phone, I'll have a chat with them, see what contracts they've got going on. Not directly sell, but make sure they do know who we are and that we're available. And then I get one of the team now to reach out afterwards.
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