Mark Simpson walks through a case study where one one-star review tanked a listing's first-page ranking from 50-60% to 15%. When the review was removed, it bounced back to 60-70%, showing how much a single bad rating can kill your traffic.
However what was really interesting was to watch the numbers because our our first.
Page impression rate, our ranking or you know percentage of time we were getting.
On first page was.
In like the.
50, 60%.
And then that one star review came in and the rate, the rate dropped to.
Like 15%. What was the awesome case study though it was immediate.
I'm telling you about.
Was like the.
Reason we started intelligence because we could actually see the impact.
Of it and so it went to 15% and it stayed there and then.
We got it removed.
And it jumped right back up to where it was.
Like immediately.
Like 60, 70%. I mean that that was that could have you know cut our cut our business in fourth right. Like the traffic immediately got pinched and.
We we realized.
At that point this is amazing.
What we're tracking.
Is truly.
Truly incredible and can help people a lot to.
Understand what impact these reviews, these changes that are having.
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