Mark Simpson walks through a quick outreach tactic called 'Do you know anyone?' to land direct bookings fast. Contact recent guests, especially business ones, with a template he provides. Test it over 30 days via email or WhatsApp, no email list needed.
Okay, welcome, welcome, welcome back. So, right, this video, this tactic, this training, this help and this support is all about. Do you know anyone? I know you may have heard me talk about it before, but it is so powerful what I'm gonna do. If you look to your left of this in the comment section, there'll be a template, a Google Docs template that will have the do you know anyone? Go through it and you can send this out. Now the cool thing about this is you can send this out even if you haven't got people on your email marketing list, because this is technically related to a stay. So if you've had anybody that stayed with you over the past year, you know, and you've maybe done tried the survey option, but you can now try this one. The do you know anyone? And this works really well in all circumstances, but particularly well if you've had any business guests. So if you have had business guests over the past year, you know they've come for business in some way, shape or form. Doesn't matter whether it's a healthcare worker or X or Y or Z. The business world is very ancestral. So everybody will know everybody. Try using this combination. Try using these emails to send out to people if you want to. You can do a shortened version. You can Send out on WhatsApp if you haven't got the email address of said guest. So put this into practice and try this over the next 30 days and let me know how you get on.
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