A short YouTube clip in which Mark Simpson advises business owners to review their emails to identify frequently asked questions, create an FAQ page on their website (start with ~10 Q&A), and link that FAQ in their email signature to reduce repetitive inquiries.
The most important thing that I recommend everybody that you do is I would take some time and I would go through all of your emails, all of your inbox, and go and look for the most frequently asked questions. Now, what we're going to do and I want everybody to do, is to go and create, number one, an FAQ page on your website. An FAQ page on your website can be so powerful. And what I would love for you to do, save it. You can get down 10 questions, put the answers down, and in your email signature, go and put the link to your faq.
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