Mark Simpson walks through writing a job ad that attracts strong virtual assistants, using Justina's actual posting as an example. Her ad focused on guest communication, cold outreach, and handyman coordination. Justina tracked daily hours before hiring and found a VA freed her to work on her business instead of in it.
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You might be thinking, come on Mark, it's not that hard to hire a va. And you'd be right. Anyone can hire any old va. But if you want a rockstar, one that will actually make your life easier and allow you to focus on the things that matter, you need to get your job. Advert right? Here's the actual job ad Justina used. It was crystal clear describing who she was, the type of person she was looking for, and who should apply. Guest communication cold outreach to businesses to attract more corporate bookings, cleaner and handyman communications. And this resulted in Justina's first hire. Justina, for the first time was able to work on her business and not in her business. But before hiring, we tracked Justina's hours and what she did on a day to day basis. After hiring her first virtual assistant, we were able to save her hours in her day.