Mark Simpson walks through keyword optimization for SEO. He recommends experimenting with keywords that match your business, expanding your list by scanning your site, and using Ubersuggest's free account to find keywords and spot issues.
Ubersuggest.
"neilpatel digital.com" (speaker's phrasing).
Chrome.
Just keep switching words around that you know that you want to target and you feel resonate with your business. So what we can then also do is try to expand on this list by actually using some software to scan our website and tell us what keywords we already rank. For now, for that, I use a tool called ubersuggest. There are others out there, but this is one. There's a. There's a good free version that can give you exactly what you need. Just go to ubersuggest or neilpatel digital.com and you can set up a free account in Chrome and scan your website for any issues.
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