A short YouTube transcript excerpt (Mark Simpson) recommending using digital guidebooks and coordinated staff communication to improve guest experience. He argues that when teams are available to communicate and guidebooks are properly implemented, properties earn better reviews, five-star ratings, and recommendations; if the owner is solo, responsibility falls to them.
If you properly have dialed in digital guidebooks into your business touch day hostfully, etc. And if you have members of your staff that are available to communicate to. I mean, if you haven't grown a team yet, or if you're not interested in growing a team, obviously it's going to fall back to you. But how? If you have grown your team, and your plan is to grow your team, and, you know, you've obviously studied who, not how, and Clockwork and all those cool things, those cool books, then somebody that is able to help and to communicate with it just makes that guest experience so much better. And if you do it better than everybody else, then you will get the reviews, you will get the five stars, you will get the feedback, you will get the recommendations.
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