Know how Danny Clarke work his way to earn the people's trust

We've talked a lot about the coaching side of what you do. What are at the moment your passion projects, what are you working on right now, who are you helping, who are you sort of coaching, what are you working on, who are you helping and what are you doing right now to.

Get in front of people? My main passion is probably two things. It really is our business. I mean, my business is my passion. I love it. I just love what I do. I love everything about it in terms of the reason why that we do it. The biggest driving factor for me and why I've created what I've created and why it's turned into the thing that it's eventually turned into was born out of frustration really. Like I was just a pissed off, fed up guy trying to do better in life but never being able to figure out how to do it. And my trust in people was severely damaged by giving people money, giving people my time, my commitment, because I'm a loyal guy. Like if you say to me, Dan, I mean, I'm with you for life. Me too, no questions asked. You know, if somebody, for example, did anything to you, Mark, right. If you had, you know, because I, you know, kind of would refer to us as friends, you know, if somebody did something in your business that screwed you, fuck him. I wouldn't, I wouldn't have anything to do with them, you know, because that's, that's how I am. Like I'm loyal to Mark, you know, like, screw that guy. So how that kind of then translates into my business is that I was just fed up with all of the bs. I was fed up with all of the lies. I was fed up with just people being, I don't know, miss sold like this kind of dream and it then becoming almost like such a parody of itself that people don't even believe in the dream anymore. And that was kind of where I was like I was so just fed up with everything. I didn't believe it was even possible. And that's a real sad place to be in. But you kind of resigned to, well, this is life, this is it. And it isn't true. Like there's just unbelievable possibility for every one of us. It doesn't matter whether you're 20 years old and starting out. It doesn't matter whether you're 60 and starting again. You know, I truly genuine believe that anything is possible. And so what I wanted to create for people, especially in that online space, because that's where my expertise lie, was to give people the how. Like how do you do the bloody thing. I mean, even, even very recently we invested a couple of grand into a training program from a very, very well known coach. And it's pretty good stuff, the training, but I was just kind of looking to my wife as I was going through it and was like, well, everything she says makes sense but I still haven't got a clue how to do it. It's also wishy washy. It's like, well, you know, if you're going to write a blog, then you should of course write a blog imagining that you are the very best version of yourself right now. And how would you show up like that? I'm like, I don't know, I haven't figured that out yet. How? Just give me the bloody how. And so that's what we've done. We've just given people the how. You know, we've just gone step by step, do this, then this, then this, then this, then this. And then people look back and they go, bloody hell. It wasn't that hard actually. It's like, no it wasn't. Because most things in life aren't hard. We make them hard. Like we overcomplicate the shit out of the most things that we do. Like we are weird, stupid things, humans. Like we make life miserable, we love to suffer, but in actual fact, there's just ways you can get around it. You know, it's like whenever you're building a business, it's like with social media for example, you know, there are just certain systems to follow and once you follow them, you get better results. You know, it's like when you're a kid, you do paint by numbers. You know, if you color in within the lines, you do the right colors for the right number. Guess what, you get a better picture. Same is true for when you're building a business, but it's just that as we get older, the truth is that most people don't know the how because either A, they never learnt it themselves or B, they just don't care enough to invest in the time, or C, well, they've just not yet had the opportunity to figure it out. And we have. And so that's what we do. We're just in the trenches with people testing, tweaking, making mistakes, figuring stuff out, showing you how to do it. And so that's what it is. We show people how to build an online business and then we give them everything they need to build it.