What percent of a revenue management system might users be utilizing if they don't keep it updated?

Mark SimpsonHelping short-term rental hosts get the tools, tactics and training to grow direct bookings with confidence

MASTER Revenue Management: Stay Updated for Success! #shorts

1 Sept 2023 · 1 min

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0:38

A short YouTube video by Mark Simpson advising users of revenue management systems to keep their tools updated. The speaker argues that failing to follow updates means users often access only a fraction of their system's capabilities — an estimated 30–60% — and encourages regular review of release notes/updates regardless of which system is in use.

Questions this video answers

An estimated 30%, 40%, 50% or 60% (speaker's illustrative range).

Chapters

Basically. And just to explain why, why it's important to be always updated. Even if you're using a tool for years, it's always, when you're using at least a revenue management system, you should be able to keep updated. Look at your revenue management system. It doesn't matter which one you use. You should look at the updates. Because if you are, if you're not keeping updated with your revenue management system, and if it's a good revenue management system, probably you are only getting like 30, 40, 50, 60% of it. I've seen some clients that really don't get everything that they can do of the tool that they are, that they are using.