This content was created by Mark Simpson. This content was uploaded by Mark Simpson. This is a YouTube video titled "Old Guests aren't using Social Media: Here's What You Need to Do" created on August 16, 2023, featuring Mark Simpson discussing strategies for engaging with guests who do not use social media, such as using phone calls or handwritten letters.
If the majority of your guests and your future potential guests aren't using social media, then let's go super old school here and rely on the phone, or even better, handwriting a letter to your previous guests to tell them about things that are going on, like use it as a proper pen pal. And also as well as you're doing that when you're doing the email or the phone call, always bearing in mind that thing that I say to every single one of you, but do you know anyone? It is super prevalent and very, very powerful.
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