QuickFire Questions with Janet Murray š

Janet Murray on rapid-fire questions and marketing advice during lockdown. Her top tip for direct bookings: publish high-quality organic content like blogs and YouTube to build relationships and repeat referrals. She's watching Tiger King and Marvelous Mrs. Maisel.
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What I like to do on the end of all of these podcasts is we do quick fire questions. It's just a nice way to find out a little bit more about our, our guests on this podcast. And as always, I encourage everybody that is tuning in in the comment section to add in what yours are because I do do like to do, like to see these. This is where I got the recommendation for the Tiger King, which is amazing. I watched all episodes pretty much in 48 hours. Number one, then, if you could be isolated on lockdown with one celebrity, who would it be?
Actually, I think my answer is I don't think I'd like to be locked down with one person. I think I just find that too.
Intense to be too intense to be the one. So I'm thinking then it could be just a couple of people. So you could have like a group of people in one. Is there anybody that stands out?
They probably would be fictional people from like. So I'm a little bit obsessed with that. Box set sets. Box set. Mrs. Maisel. The. Is it the marvelous Mrs. Maisel. I'd love to have dinner with all of them. And also I was a big fan of the Gilmore Girls as well, so I reckon if I combined the cast from both series, that would be quite good.
Okay, so moving on to movies and TV series. So obviously you're a very busy person doing all of the things you've got to have somewhere on your watch list. So what is the one thing that's been there on the thing that I've got to watch, whether it's a movie or a TV series, what's been there on the Netflix or Sky or wherever? What's that one thing that you've been wanting to. Wanting to watch? Because obviously now is the best time to do so.
Thinking this Tiger King thing because everyone just keeps talking about it. So I feel like you're gonna have to get it.
What is the one thing that you've missed since being on lockdown?
Miss people so much. So I would say I've always thought I was an introvert and that I, you know, I like people a lot and I was a journalist and curious about people, lots of people, but I just enjoyed then going away from people. But I just miss people so much and being physically around people, with people. Yeah, I'm finding that hard. Yeah.
What is the. Your best purchase under £100 in the last, say, six months to a year? Anything under £100. What's been your most favourite favourite purchase?
My AirPods. I think they've been revolutionary, but they're over £100. But they were a present. It's not a purchase. But I've got this. It's a bit boring, but I've got this water bottle thing.
They drink your water.
Yeah. Which tells you how much water you're supposed to drink. It's a bit boring that though, isn't it?
But it isn't. It isn't. Because I find that personally during lockdown, my how much water I drink is shocking. I don't know why, but like the things that you take in your routine and whatnot, it just goes out the window because you're just literally inside all the time. So that is a, that is a good one. I do agree with you on the AirPods of you're a podcaster, you got a podcast, but you know, you tune into other podcasts. Is there any, have you got any particular ones that you can recommend? It can be one, it can be two, it can be three. Like, is there any other ones that you really like or YouTube channel, if there's no podcasts that stand out for.
The kind of stuff we're talking about today. So Jessica Long has a good podcast, obviously, which your, your audience will know about. There's one called Content 10x by a friend of mine called Amy woods that's really good as well about repurposing your content. I do like Amy Porterfield Marketing Made Easy. It's another favorite one as well. And I like a lot of Instagram accounts. So that's. That's not what you asked, but there's a lot of Instagram accounts I kind of follow.
What is your one number one advice anybody listening to that you would pass on to them? Increase their direct bookings. So no bookings from Airbnb, no bookings from booking.com, just coming straight from, from their website, straight from their social media. What's the one bit of advice anybody listening to that you would pass on to help them to do so?
Publish high quality content on your social media channels and publish, create content that helps people find you. So blog posts, you know, YouTube content, podcast, whatever. But I think organic content is so powerful in terms of building that relationship and people coming back again and again recommending their friends. So that would be high quality, high quality content.
Perfect time to start because like we keep saying, you can't go anywhere. So just keep going. Just test and test and test and test. Like the first one that you do, the first blog post or the first email or whatever, it's going to be crap. Just get used to that. But if you keep doing it and you keep practicing and you keep learning and you listen to people like Janet and you know you can study, there's so much great stuff out there that you can use and to learn and improve and amazing. Janet, thank you so much doing this. We've really enjoyed it and amazing. Thank you so much. And thank you to everybody that has tuned in. It means a lot. We've been doing this pretty much every night since April. So since March 17th. And as people tuning in live, being with me every single night, I'm still going to do it every single night in April, bar weekends. So we're going to be here. We've got some amazing guests lined up. And also what we're going to be focusing on this week is audits. We're going to be looking at marketing, the marketing that you're currently doing. We're going to be doing marketing review live. So we've picked out a few people that we're going to be doing it live with and we're taking a peek behind their marketing and I'm going to be sharing tactics and advice that they can be doing and you can also be doing as well. We're going to be focusing on that. And we've got many, many more people to interview during April. So please, if you know anybody who would benefit from listening to these interviews, listening to these podcasts, and please share it into one Facebook group or just tag somebody or just even grab the link, send it to them in a message and let them know about it. But in the meant be back tomorrow for another episode. Thank you so much for tuning in and I will see you very, very.
Sam.
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