A short YouTube presentation (recorded Jan 2, 2025) in which Rose Tipka predicts hospitality trends for 2025: she argues that operators will shift away from relying on OTAs and instead focus on building independent, standalone brands and improving hospitality standards to create long-term guests.
I'm here to give you my predictions for 2025. What I think is going to be happening is there's going to be an increased focus on hospitality and operators building independent standalone brands from the OTAs. Good days are over, folks. And relying on the OTAs for all of our revenue is a thing of the past. This is an opportunity for professional operators to level up their game, focus on building their brand awareness and their hospitality standards and turning our guests into guests for life.
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