This is a short YouTube video (by Mark Simpson, uploaded Nov 24, 2022) about improving guest experiences in short-term rentals. Early in the video an anecdote describes the concept of "shopability" — guests wanting to buy items they see in a rental — and explains that this idea helped start the company Minoan after Mark and his wife asked a host for product links to recreate the vacation feel at home.
How does it help guests and their experience? We have found that this is a real differentiator for guests staying in the space. You know, the shopability side of Minoan was really what started the company to begin with. You know, Mark walked into a short term rental here in the state, and he and his wife had a real life experience where they were like, wow, you know, we love the bedding, and look at how they set up the kitchen. This is so cool. And they left their vacation and they reached back out to the hoat and they said, hey, you know, we absolutely love the products in the space. We want to bring home a little piece of vacation with us. Can you send us, you know, the links to where you purchase things?
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