Short advice from a YouTube creator (Mark Simpson) on repurposing existing text and audio (blogs, emails, PR, audio) into attractive social media visual assets. The speaker emphasizes that creators don't necessarily need to record new video; instead focus on what the audience finds valuable and convert that into appealing images/assets.
Any blogs, any emails, any PR releases, anything along those lines that you have written and are using to help kind of achieve a goal. I can repurpose any of that text content that might exist, and I also can work with any audio content as well. So no, I don't think necessarily if when you think video content on social, you have to think I have to record myself. I think you just have to think about what pieces of content are my is my audience going to find valuable? How do I make that like an attractive image or attractive asset for social media and just go from there?
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