What target number of hosts does Mark Simpson aim to help?

Mark SimpsonHelping short-term rental hosts get the tools, tactics and training to grow direct bookings with confidence

STOP relying on OTAs for bookings!

13 Sept 2022 · 0 min

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0:19

Mark Simpson, speaking in a YouTube video titled "STOP relying on OTAs for bookings!", states his mission to help 1 million hosts reduce their reliance on Online Travel Agencies (OTAs). He emphasizes a two-part effort: re-educating hosts to seek direct bookings and re-educating guests that booking direct can save them money and offer better incentives.

Questions this video answers

1 million hosts.

My main goal, my main mission is to help 1 million hosts cut down on that over reliance on the OTAs. But in turn, I want those 1 million hosts to then start re educating their guests. So it's like half of the challenge is re educating hosts, and the new one is re educating guests. So many people don't realize when they book direct, they will actually save money, but they can also get better incentives as well.