The Best Website Headline Testing Tool. 🚀

Mark Simpson walks through testing website headlines to boost direct bookings. He shows how niche-focused, question-style headlines work better, recommends CrazyEgg for tracking visitor behavior, and introduces the Boostly Content Creator tool with a July promotion: first month free.
Questions this video answers
ÂŁ5 per month.
Coupon code 'July' gives the first month free for new members when added at boostlycontentcreator.com during July.
To get 1,000 new hosts to register and sign up.
CrazyEgg (crazyegg.com).
30–40 pieces of fresh social media content per month.
Chapters
Before we start today's episode of the Boosted podcast, I have got some exciting news to share with you. For the month of July, I am giving away one month trial of the Boostly content creator. Now you may be asking, you may be thinking, well, what is the boostly content creator host that I have come into contact with in the five years of doing Boostly? And when I say to them, you need to be posting every single day on social media, you need to be emailing, emailing your guest and your list, they always say to me, I haven't got the time. And I can't think of a better month to promote the boostly content creator than July. Because right now everybody around the world is busy, busy, busy, busy. And they haven't got the time to think about the marketing or the social media or the emails. When in fact the best time to do marketing is when you're at your busiest because that means that you always have a pipeline called coming through. So I created the boostly content creator before busy hosts. Now what do you get? Every single month you get 30 to 40 pieces of fresh social media content that you can use for your social media channels. LinkedIn, Instagram, Etc. You also get video templates which are designed to stop the scroll on social media, which is really powerful. Email templates designed by expert copywriters that are working so well. Georgina Bearman messaged up in our Facebook group to say that she used one.
Of the email templates and got free.
Bookings, direct bookings instantly which more than covered the cost. You also now get website headline generator tools. You get a money back guarantee and you can cancel anytime. The price is only five pound a month. And right now when you sign up you go into the boostlycontentcreator.com you add to your basket in the coupon code section, you type in July, August and you get the first month free. Now that is only available for the month of July. After that it's five pound. If you don't want to continue, you can just cancel at any time. But please make sure that you go and you use the boostly content creator. My goal is a month in the month of July is to get 1,000 new hosts to register and sign up. This is how powerful I know this tool is because the email templates in itself are providing a massive return on of investment and I would love for.
You to come and join.
This is for new members only. Just go toboostly content creator.com add it to your basket, put in coupon code July and I'll see you on the other side. Right now we've got that out of the way. Let's get on with today's podcast episode.
When a future potential guests load your website, whether it be on a computer or a phone, your headline, your tagline can make or break, whether that looker turns into a booker. Now, so many people ignore this, they'll just create something. For example, they'll just put the business name and then they'll put your home away from home and then they'll just leave it, they'll just forget about it. But those website owners and website designers, you have got the ability to do something that so many people aren't doing. And that's testing. And when I say test, you can have different variations of headlines on your website that you can use that you could potentially increase your direct bookings. And in today's episode, I'm going to share with what you can do now before we go through that further. My name is Mark Simpson and I help hosts all over the world get the tools, the tactics, the training, but most importantly, the confidence to increase their direct booking. So that way you are never over relying on Airbnb booking.com or Verbo or the Expedia Group to bring in those bookings for you. And when I mentioned tools, one tool that we created was a website headline generator tool. And all you need to do is go sign up to the boostly content creator. It is only five pound a month. As well as getting the tool that.
I'm going to talk to you about.
You also get email templates. We've just added in a couple new email templates that you can just copy, paste, personalize and post out to anybody on your email list, as well as all your social media content every single month on all of the channels sorted for you. But let's focus on the tool. So what we've done is we've gone and broke down every niche, we've gone and broken down single properties, multi rental properties. And what we've done is we've created up to 10 different headline tools for your business. So all you do, go copy it, personalize it slightly for your business and paste it onto your website. Now what you need to do with your gen with your website headline tool is that you need to be speaking to your niche. You can't be just talking about how good you are. You got to be asking a question, you've got to be speaking to them. You've got to make the person reading it go, that does apply to me. And again, those phrases Those tools, those headline generators that we have created for you, working with our expert copywriter will help you do this. But the worst thing that you could do is you could just set it and forget it. You need to be able to update it and test it. You can test it quite easily with things like crazyegg.com which is a screen capturing tool that will help you see how people integrate with your website. I've used it on boostly boost industry websites, client websites, and I've used it for many, many years. I absolutely recommend it. Crazyegg.com so go and check it out. Go and utilize these and then look at your analytics, look at a tool like Crazy Egg and just see how people interact. If you can see someone land on your home page and then just leave straight away without going to your booking page, then you know that someone's wrong. And it could be it's your headline that is the main issue. It could be other things like how long it took took to load and your welcome picture, your main picture. But more often than not it is the headline. So go and check that out. Boostlycontentcreator.com 5 pound a month and you get all of that included and much, much more. So thank you very much for stopping by today. If you're on the audio version, send me an email. Marketer.co.uk say hi. If you're watching this on Instagram, pop me a little message, say hi and just let me know about your website. Send me a link to your website. I am more than happy to to go and check out your website for you and just give it a quick overview and I think if it needs some help I'll send you a message back and give some feedback. Anyway, thank you so much for stopping by. I'll be back tomorrow. Stay awesome. Remember, be proactive, don't be reactive and let's go and get some direct bookings.
Having a blast. Gonna get it on the Bruce Lee podcast. Bruce Lee like Bruce Lee Cuz it's so hard and the tea is loosely making up those rhymes. Don't write it, just do it loosely.
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