Mark SimpsonHelping short-term rental hosts get the tools, tactics and training to grow direct bookings with confidence

The Next Level of Business with Technology: Everything in Automation 🤖

2 Sept 2023 · 1 min

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Mark Simpson (speaker) discusses how rapid advances in technology (noting 2022 into 2023) have made powerful automation tools affordable and accessible to small businesses. He highlights live chat systems with keyword-triggered instant responses and the next step of outsourcing to virtual team members worldwide to handle responses. The repeated theme is "leveling up" a business by implementing the right systems and structures to move from simple automation to more advanced human-supported workflows.

Chapters

Again, the technology that's available to us now in 2022, going into 20223 compared to 10 years ago is unreal. The potential of technology that we've got access to as small business hosts and paying very small amount for is wasn't fathomable 10 years ago. So things like live chat tools where you can have keywords that are installed into it, where they type in a message and they mention a keyword and they to give them instant response back the level up from that is where you're then ready to outsource. So when you would have a virtual team member that you would hire and it can be anywhere in the world and they would be your response, they would be the person that instantly applies back to the people instead of a machine, etc. But it's all about leveling up. Business is all about leveling up and there's different levels to everything and it's just about getting those right systems and structures in place.