YouTube video (Mark Simpson, June 22, 2024) offering practical lodging-host advice: collect guest contact details (email and phone) especially when bookings come via OTAs (Airbnb, Booking.com), follow up and build an email list, and treat every guest as a potential repeat/direct booking. Emphasizes that failing to capture contacts is a missed opportunity and that excellent communication increases future direct bookings.
I think what I found is that guests just really appreciate that extra, that extra push, that extra attention to detail and making sure that you're getting contact details. Especially if your guests are not repeat guests and have come through an ota, get their email because you know you're not going to have it if they come through Airbnb or booking.com get their email, get their phone number and make sure you're following up with them and building that, that email list where you can get in contact them when, whenever you want. You know, building if a customer, if a gu really enjoyed their stay and you then don't have their details is such a missed opportunity. So you need to be looking at every guest, every guest as a, as somebody who's going to repeat every guest who's going to be a direct booking in future. I think, I think you have to take that mindset and having excellent communication will, I think, you know, go go a long way to to getting those direct bookings in future.
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