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Things You Should Know: Always Highlight The View of Your Property

28 Jun 2023 · 0 min

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0:26

Short YouTube advice clip (Mark Simpson) about real-estate listings: prioritize and explicitly label views (e.g., “Waterfront”) in the title, description, and hero image. The speaker emphasizes that buyers care more about long-range views (water, ski slopes) than the house exterior or interior and cites STR Insights as supporting evidence.

Waterfront is the term that should be used in your listing, in your description, in the title, Proven fact from STR Insights, the hero image that you have. Nobody gives a shit about your house. Don't show me the front of your house. Don't show me the interior of your house or your apartment, your condo, your chalet or the granary. Show me the view of the water. Show me the view of the ski slope. Show me the long range views.