Thinking Like Mike Michalowicz: A Deep Dive into Success

Mike Michalowicz breaks down his "All In" framework for hiring: curiosity, desire, and thirst. He explains three types of ability and why workshops work better than job postings for finding people who actually fit your company's vision.
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All those visions are absolutely important to each individual that stakes that claim. And they're of equal importance. Someone that wants to overcome a disease, or someone that wants to play guitar, or someone that wants to achieve a new revenue target. They're all equally important because that person's personal desires for themselves. So my job as a leader is first of all, recognize what all the visions are. Secondly, to realize they're all on this equal plane. Thirdly is can we set up a way that we collectively achieve them.
Having a blast. Gonna get it on the Bruce Lee podcast Bruce Lee like Bruce Lee Cause it's so hard and the tea is loose leaf making up those rhymes don't write it, just do it loosely if you want my respect you'll better but direct Here are the words in the podcast. That's what comes next.
Mr. Mac Michalowicz is somebody that has influenced me and Bruce Lee in many ways that he will never ever know. I've had the pleasure of meeting him at the STI wealth event a year a couple years back, and I followed him. Podcasts, books, you name it. Probably watched every interview but Mike McCullough has ever done. And I'm very fortunate that I'm able to get him on the podcast not once, not twice, but thrice. And this time on his hat trick appearance, we talked about the all in book. I got hold of the Pre release number 52 of 250 and absolutely loved it. We've implemented a lot of it at Bruce Lee. It's currently ranking top number one on Amazon. Obviously there's a big promo around it and you know, you go on any good podcast and you'll see his face popping up and yeah, we're one of the lucky ones to get him for, for the Bruce Lee podcast. Stick to the very end because he gives you a domain and a website to go to for some special stuff. And he gave a sneak peek at the very, very end and you're gonna have to watch all the way through or listen all the way through to get this of what his next book is going to be. The book is. Is all in obviously this book we're going to be discussing. I was one of the very lucky people to get hold of the. What do you call it? Like the manuscript.
Yeah, it's a manuscript pre release that you have there. Yeah. So number 52, which was out of 250 total. So thanks for getting that.
No, I loved it. Yeah, absolutely. Really good. It just you keep. You seem to bring books out, like from a selfish point of view. Just when I need them the most.
Good, good. You're the guy who wants surfs. That's awesome.
So yeah, with Boostly, we've just passed 50 members of the team. I'm approaching into 60. And you know, Clockwork was, it was a big influence and obviously I did the program run like clockwork with Adrian and the team and that was phenomenal. And then I came across other books like Traction and all of those which are just, it's just all come together in the right place. But I felt like something just was missing and this was just what was there. There's two things that really sort of hit me. So one of them was in the book you talk about the import of the all in assessment age, general interest and commitment. So can you share how this concept can be applied in hiring and personal development and ensuring one's commitment to their business and goals and basically vision?
Yeah, yeah. I'll lean into one component of which I mentioned, but it's very important. It's basically the analysis of someone's ability. And I argue there's three forms of ability. Foundationally, we all have experiential abilities or talents. And what these are is what I've done in the past is indicative of what I can do in the future. Then we have what's called innate ability or innate talent. And this is often analyzed through tools like Myers Briggs or Enneagram or strengths finder. It shows our wiring, our natural tendencies and most organizations actually just look experientially run interviews. Some, not enough, are doing these analysis of innate talent. We all should be doing it. But the big one, the 80 percenter that almost no one is doing, which is the biggest indicator of how someone will perform is the best indicator of how they'll integrate your firm. The best indicator of how they'll perform in the future is there potential. And I know that's obvious. But if we can identify someone's potential and they have massive potential in the role that we need filled, gosh, you're going to crush it. So then the question that comes out of that is how do you find someone's potential? And it's really easy. Potential always reveals itself in three distinct stages. Someone has potential, will always first be curious. They may not even know they have potential. They're just like, oh, I've always wanted to pick up a guitar, I'll try to pick up this guitar. Then the next level is desire. Desire is like, I want to keep doing this, I want to learn more. This is really interesting. It's engaging for Some reason I can't put this down and thirst is we just can't quit it at all. Like, this is who I am. I must do this. And the reason I use the guitar as an example and say, you and I, we go back to the 80s. We're like, we're going to form the coolest 80s rock band. Maybe neither of us play guitar well enough. Maybe we can do the backing of strumming, but we can't lead. We need Eddie Van Halen. You know, if he was still around, it would be absurd. And this is what most businesses are doing are saying, well, let's just hire Eddie Van Halen. If we called Eddie Van Halen, said, hey, you want to join our band? He would laugh at us. He'd say, I already got my own band. I'm making millions and millions. So sorry, I'm out. But if we found Eddie when he first revealed potential, that's when he was 12 years old, he may have joined the band. He was just discovering guitar. So the question, of course is, how do you find Eddie when he's Eddie before he becomes the real Eddie? And how do you know he's going to be the real Eddie? Well, here's how you do it. You do workshops. So what you and I could do, Mark, is we say, hey, we're putting on a educational class for up and coming guitarists. And maybe you and I don't even play guitar. We just hire a guitarist to teach it. But we invite kids in between 10 and 15 years old. We say, come on in, learn guitar. Our job then is to educate everyone and in the process, observe for curiosity, desire and thirst. And Eddie will differentiate himself pretty early on because he's the one who's asking the most, doing the most experimenting and trying, and he's the one who's coming back with bloody fingers because he can't stop it. He's thirsty. That's the guy who's going to crush it. So what we can do for our organizations is run these workshops. I mean, by this is I want to hire, pick a random position. I want to hire a salesperson to sell my real estate or whatever. Okay? What I do is run a course saying, learn how to sell real estate. And the people who are curious about this will show up. I then teach the process and look for people that the desire asking the most questions and the thirst can't quit it. Maybe I need someone more advanced. May I need someone already has skills. Then I put on an advanced course and I have prerequisites saying have to have five years of real estate selling experience, learn the triad ladder financial strategy for real estate investors or whatever it is like I of course made that up. But you'll get people in that are looking to grow because the top candidates are always looking to expand themselves. The best towns looking to get better. Interestingly, the best people are not necessarily looking for a job. They're not looking on platform du jour saying I should look for a job now, but they are doing, say I want to get better at the job I already have. Those are people the most potential. So put on education and you'll attract people that are looking to get better. Those are the A players typically. Then you go through this vetting process and cherry pick the last thing I want to share on this because I'm so, as you can tell, passionate about this. This isn't just like a theory, this is how the entire sports industry is run. In the US sports is over half a trillion dollars, $500 billion of sports revenues generated. And they don't run interviews you get on the field or they observe. They have camps where you're learning skills and they're cherry picking the athletes. Businesses are doing this. A big business here in the US is Home Depot. And Home Depot runs these workshops where you can build a birdhouse. So clients come down, customers at Home Depot and you build a birdhouse. You're having a pleasurable experience learning a new skill at Home Depot. But at the same time, they have one employee who's observing participation, who has the most desire, who's the most thirst, who's asking other parents what to do or teaching, who's asking the most questions, who comes earliest and stays the latest, who's really into it. They tap in the shoulder and say, you get the talents that work here at Home Depot. We'd love to have you consider a position here. It's a recruiting platform. So if you want the best, educate them to be the best and you'll find the best.
You've just laid out the framework for any Boostly member who's watching this and you get a tap on the shoulder from me in a couple of years time, say, hey, do you want to become a coach on diary bookings at Boost? Lee, you'll just, you're doing it, you're doing it.
Here's the beautiful thing, the 60 or 70 people you have Boostly, they're all getting better. So everyone wins. In traditional interviewing, if I'm looking to hire someone or whatever, I bring people through and the vast majority of candidates, I say not A fit. Sorry. And they go home and say, I don't know why I didn't get the job. They didn't like me. In this workshop environment, everyone comes through and everyone's improving, everyone gets better. And then I get a cherry pick who's the best fit. And I can observe them in action. Do they have the behaviors we need? Are they cultural? Fit and so forth. But everyone comes out better.
The next one I wanted to talk about was the deep dive interview. So you advise candidates about asking about their personal and professional future. So how has this approach influenced your personal business decisions and shape the way you envision future projects or ventures?
Yeah. So I asked my team, as I recruit and bring people on board, in particular, about their personal vision. What I realize, Mark, is that the job of a leader of an organization is not to set a corporate vision. I always thought it was like, what's the corporate vision? The job of a leader is to set the collective vision. What's the collective vision? The collective vision is an understanding of what everyone's looking to accomplish in their personal lives because we all have a vision for ourselves. In fact, what I've discovered is the corporate vision is not the corporate vision. It's the vision of the leader or the owner. This is what I feel achieves accomplishment for us if we hit this revenue target or so. And so I feel some sort of sense of accomplishment. Maybe I get some direct benefit from it, but my team, they may not feel associated with that. And so what happens is, leaders stick down this flag and say, that's where we're marching. Let's go. Is everyone as excited as me? And they may faint and say, let's go. But. But why? And everyone's not motivated by the same thing. With my team here, I ask people about their personal visions when, not only when they come on board, but every quarter, we sit down and say, tell us about your personal vision for your life. We have one person here who's overcome cancer, but it's always a concern. She's like, I want to be six years cancer free. There's another person who wants to spend more time with their family. Another person that's looking to move from a house they live in to a new home. Another person who's just looking to learn Spanish. Someone wants to play guitar. All those visions are absolutely important to each individual that stakes that claim. And they're of equal importance. Someone that wants to overcome a disease or someone that wants to play guitar or someone that wants to achieve a new revenue target. They're all Equally important because that person's personal desires for themselves. So my job as a leader is first of all, recognize what all the visions are. Secondly, to realize they're all on this equal plane. Thirdly is can we set up a way that we collectively achieve them? Now, I want to be clear about this is not Make a Wish foundation. I don't go out and say here's your house and here's your guitar lessons. I simply say that vision is important to you. Are you marching toward it? And as you do the work that we need you to do here in this organization, is it supporting you and moving towards your goal? That clarity is now magnetic. Moving towards some arbitrary flag in the sand that someone else set out there is not appealing. But the flag you set, I want to march toward it. So my job is to line all those flags so we're all marching that same direction.
Mr. Mike McCallos, thank you very much. If, if ever any domains. You know, I saw all in by Mike. Is there anything like that going on? Where do you want people to go after they've got the book? Are you any resources?
Yeah.
Where can people go?
Yeah, if you want to go to one place, I guess the starting point would be Mike Motorbike. As in the motorcycle.com? yeah, it ain't my name but no one can spell my name. So Mike Motorbike is a nickname I have and all the books are there. You can find your starting point. I hope it is all in but you can find all the other books and resources there too.
And you're always seem to be working on the next book. This book you seem to be working on for quite a few years to get to this point. Have you got an idea of what the next one is going to be?
Yeah, I think so. Literally about five minutes before we went live here recording, I got an email from my publisher. It's going to be a profit first workbook and the challenge that many entrepreneurs have, they read profit first and are implementing it totally wrong. They need the help of a profit first professional. So I'm creating a workbook that they can use in conjunction with an expert to to navigate and really diagnose their business and implement it right.
As always, Mike, we really, really, really appreciate you and your time that you give up and all the cool stuff that you do. So thank you very much everybody. Go and grab his book and we will hopefully see you all again very soon.
Thank you, mate.
Having a blast. Gonna get it on the Bruce Lee podcast. Bruce Lee. Like Bruce Lee. Cuz it's so hard and the tea is loosely making up those rhymes. Don't write it, just do it loosely.
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