A short YouTube tip from Mark Simpson advising accommodation owners to create their own website to increase direct bookings. Simpson emphasizes that having a personal brand online and a website is the single most important first step; he mentions Boostly (his service), a money-back guarantee, and that owners may use other providers if they prefer.
The reasons why they're not getting more direct bookings. One of the reasons why they're not getting bookings at all is because they haven't got their own brand online. So the most important thing to do is get a website and I don't even care if it's not with Boostly. Obviously, I'd love it if we can help you. We've got a money back guarantee. We are the market leaders in what we do. We are tried and tested and as much as we would love to speak to you, if you want to go it alone, if you want to use somebody else, that's absolutely fine. But the most important place to start in this series is, is to get a website.
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