Mark Simpson breaks down TikTok copywriting: ask viewers to DM or comment right away, then direct them to your link in bio. The algorithm rewards posts where people actually engage.
Now not only are you creating content or copy that is getting engagement from your audience that you get to now communicate with but you also are showing the algorithm people want to talk to me because look at the fact that people are responding right? So one your copy needs to ask for something to happen immediately which I would assume is a DM or a comment in response and then I would also assume that your copy needs to have a call to action that says to find more about what's trending in your area go to the link in my bio where we can talk more about X, Y and Z or there's more videos on my YouTube channel that exist and you guys can learn more about X, Y and Z. Having those two things in your copy make a ton of sense because they help achieve what we're wanting to have happen. They have they they achieve the communication that needs to happen on that post to show the algorithm what it needs to do.
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