A YouTube presentation by Mark Simpson (Aug 22, 2023) offering practical SEO tactics for local businesses. The speaker discusses analyzing search results and the search-bar autocomplete/drop-down (including the “people also search for” area) to discover related queries, and researching what local competitors use—sometimes for clients in areas the speaker does not live in.
You know, different people might be putting something similar in. And then obviously you're looking at the search results, you're looking at what's coming up in the drop down in the search bar or completing the search. And look what comes up at the very bottom. And there are different searches down there because it says people also search for. And that gives you some good research there. And then also I just look at what other local businesses are using in the area. So I've got clients in areas where I don't live.
I Tested AI Search SEO for Rental Hosts... Here Is What Happened [Live Training]
