Mark SimpsonHelping short-term rental hosts get the tools, tactics and training to grow direct bookings with confidence

Unlock Your Earnings Potential: Boost Your Listing Income with Smart Pricing

5 Aug 2023 · 0 min

Watch on YouTube

0:28

Mark Simpson walks through raising short-term rental prices without losing bookings. He's seen markups up to 50% still fill, and recommends testing incremental increases of 5, 10, 15, 20, 30, and 40 percent. Both Airbnb and booking.com have built-in tools to help you find the right price.

Questions this video answers

5%, 10%, 15%, 20%, 30%, 40% (and he reports having seen 50% markup)"

£150 (also cited as 150 Euros) per night.

What you can do is you can mark up your prices on Airbnb by 5, 10, 15, 20, 30, 40. I've seen 50 markup this summer and people are still booking it. So what you can do is you can mark up your prices by, say, 50%. So I'll go to 150 pounds, say 150 Euros, 150 a night. And then what you can do is you can go into the Opportunity section on Airbnb, you can go into the opportunity section on booking.com, wherever it may be.