What increase in bookings is cited for listings with a laptop-friendly workspace?

Mark SimpsonHelping short-term rental hosts get the tools, tactics and training to grow direct bookings with confidence

Update Your OTA Pictures with a Workspace Friendly Vibe!

18 Oct 2023 · 0 min

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Mark Simpson (YouTube video) advises Airbnb/OTA hosts to feature a well-styled photo of a laptop on a desk among the first five listing images to signal a laptop-friendly/workation-ready workspace. He cites a statistic that listings with a laptop-friendly workspace earned 14% more bookings than those without.

Questions this video answers

14% more bookings.

And in the first five or six images that you present on Airbnb, make sure that one of them is a picture a really nice pictured really nicely done of a laptop on a desk, maybe some papers. So people then recognize that and associate that with workation. So again, just want to go over that stat. The recent information that was shared via Airbnb host who had a laptop friendly workspace earned 14% more bookings than those that don't.