Vrbo now lets US guests book with Affirm and Klarna, paying over time instead of upfront. Mark Simpson explains what this means for hosts and why you should watch if Airbnb and Expedia follow.
July 16, 2021.
£5 per month.
"July" (enter at boostlycontentcreator.com).
1,000 new hosts to register.
Affirm and Klarna.
Before we start today's episode of the Boostly podcast, I have got some exciting news to share with you. For the month of July, I am giving away one month trial of the Boostly content creator. Now, you may be asking, you may be thinking, well, what is the Boostly content creator host that I have come into contact with in the five years of doing Boostly? And when I say to them, you need to be posting every single day on social media, you need to be emailing, emailing your guest and your list, they always say to me, I haven't got the time. And I can't think of a better month to promote the Boostly content creator than July. Because right now everybody around the world is busy, busy, busy, busy. And they haven't got the time to think about the marketing or the social media or the emails, when in fact the best time to do marketing is when you're at your busiest because that means that you always have a pipeline coming through. So I created the Boostly content creator for busy hosts. Now what do you get? Every single month you get 30 to 40 pieces of fresh social media content that you can use for your social media channels. LinkedIn, Instagram, etc. You also get video templates which are designed to stop the scroll on social media, which is really powerful. Email templates designed by expert copywriters that are working so well. Georgina Bearman messaged up in our Facebook group to say that she used to one of the email templates and got free bookings, direct bookings instantly, which more than covered the cost. You also now get website headline generator tools. You get a money back guarantee and you can cancel anytime. The price is only five pound a month. And right now when you sign up, you go into the boostlycontentcreator.com you add to your basket in the coupon code section, you type in July and you get the first month free. Now that is only available for the month of July. After that it's five pound. If you don't want to continue, you can just cancel at any time. But please make sure that you go and you use the booster content creator. My goal is a month in the month of July is to get 1,000 new hosts to register and sign up. This is how powerful I know this tool is because the email templates in itself are providing a massive return of investment and I would love for you, for you to come and join. This is for new members only. Just go to boostlycontent creator.com add it to your basket in coupon code July and I'll see you on the other side. Right now we've got that out the way. Let's get on with today's podcast episode. Now this could be something, this could be nothing. But one thing you need to keep an eye on now in the comments. Hands up if you know this. When a guest books review, especially directly, how many of them are put in a stay, a vacation, a holiday on a credit card, one that they can pay off over time. Happened loads. Right, well what VRBO have started to do is they have started to work with partners. So you've got Klarna and you've also now got Affirm two, just two of many. And what they're now doing is they're coupling up with with them. And what it now means is that a guest via VRBO can pay for a stay later so they can book upfront on the system, on the platform. You get the booking and what will happen is, is they will just pay it back over time. Now I am unsure how you, the host get your money. I assume just like with any credit card payment it would be that the end receiver would get the form out in full and then the guest via a firm would repay monthly amounts. Whether that would be verbo with it or just all the way through a firm. But this is something definitely to pay attention to. And I've got the screen up here. So these are only for very select US properties at the moment in time. So don't worry UK peeps, you're not affected just yet. But again, by the time you see this or hear this, it's, it may have changed. So if you're listening to the audio right now, I've just pulled up the VRBO website on my screen. So if you want to go check this out, head to the Boostly YouTube channel. For those of you who don't know who I am, my name is Mark Simpson and I give hosts all over the world the tools, the tactics to training, but most importantly the confidence to go and increase their direct bookings. And right now what we're looking at today is vrbo. So the title is book your dream trip now, pay later with Affirm now. If you ever use Klarna or any sort of system like that, basically you set it up, you pay nothing and you pay it off over time. A lot of the cases you'll be able to pay it off even after your stay. So this is definitely something that they are looking at. Reasons behind it haven't been revealed but you know what you are noticing in this modern day and age when it comes to vacations is that people are staying for longer. You've got some people now are booking stays for more month, you know, even more. And when you do that, it's a large amount to pay obviously to the host. So they're offering these, these flexible cancellations, flexible payment options. So it's definitely something to, to pay attention to, one to look into. You can easily do it and set it up yourself. All you've got to do is look into Klarna, Affirm, etc, but again, if it, if Verbo are doing this and this is the Expedia group in whole are doing this and say it's successful and obviously when their quarterly reports start to come out, you can bet the Airbnb and the booking holiday groups will be looking at this as well. So bear it in mind, pay attention to it because again, at the end of the day you've got to really pay attention to what these big guys are doing so it can help you when it comes to your direct bookings and your marketing and all that lovely stuff. So again, this is a little short, little episode just on VRBO and what they're now doing with flexible payment options. Let me know what you're doing. Do you, do you offer something similar? Just please let me know in the comments below and let me know your thoughts. This is like where I hand it over to you. What's your takeaway? What's your thoughts on this? Please leave it in the comments below. If you're watching the video, if you want to listen on the audio and you want to get in touch markboostly.co.uk as always, I'll be back tomorrow with another episode of the Boostie podcast podcast. And I may even have an update on our Bruce Lee Tune up series. Take care.
Having a blast. Gonna get it on the Bruce Lee podcast. Bruce Lee like Bruce Lee. Cause it's so hard and the tea is loosely making up those rhymes. Don't write it, just do it loosely.
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