Mark Simpson explains that boutique hotels are small, themed properties, usually under 80 rooms, designed to feel like a family-run experience. They differ from traditional flagship hotels in size, style, and their focus on a specific guest experience rather than generic hospitality.
What exactly is a boutique hotel? Boutique hotel is kind of your. Some people you talk to, people in the hotel world, they will say, they don't even consider it boutique if it's not under like 80 keys. So we'll say. So we'll consider it something smaller, but more of your family style cute. Boutique hotel, you'll find, has more of an experience. Boutique hotel, you'll find, tend to have more themes associated with it than a traditional flagship hotel.
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