Mark SimpsonHelping short-term rental hosts get the tools, tactics and training to grow direct bookings with confidence

What Are the Advantages of Having a Podcast?

25 Sept 2022 · 0 min

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0:16

Short excerpt from a YouTube video in which Mark Simpson explains that a podcast is like recording a casual coffee conversation: it helps build networks and relationships and reaches listeners beyond the immediate participants. The clip emphasizes the laid-back, conversational nature of podcasts and their ability to broaden audience reach compared with private meetings (e.g., Zoom).

Podcast is just a new way of having coffee with somebody, but you're just recording it and as literally is it's a great way of building networks and relationships. And instead of just doing it on a zoom where only one on one person will hear it, you put it out. And this is what I love about your podcast. It's very laid back. It's like having a conversation and then other people will tune in afterwards.