What is your USP? What does your first image on your profile say about you?
25 Apr 2022 · 1 min

0:32
Mark Simpson gives short practical advice for Airbnb hosts: make your first profile image and title reflect your listing’s USP so you stand out from local competitors. He recommends reviewing competitors’ first images (e.g., many show pools) and deliberately choosing a different visual approach if everyone ‘zigs’ so you can ‘zag.’










