What Journalists Want From You In A Potential News Piece. 🚀

Wow, what an amazing interview I have for you today. So this is a little free part. I recently did a direct booking masterclass all around PR with the fantastic Megan from Rural Roots. So what I've done is I've taken apart the one hour video that we did and I've got three little videos and podcasts to share with you and today is going to be one of those videos. This was real action taking podcast and I would love everybody to pay special attention to what we're going to be talking about. If you want to find out more, head to booster.co.uk podcast. You can go to the YouTube channel, you can go to Spotify, Apple, wherever you get your podcast you can go and check out video, audio, blogs, etc. Everything's@boostly.co.uk podcast. Massive. Thank you to Megan for doing this and I will be back tomorrow with another episode. As always, but again, for now, please keep attention, pay attention, make notes, but most importantly, take action as we talk about PR marketing and how it can help you generate direct bookings and not to spend any money doing so. But what could be something that host could be paying attention to now in terms of what potential journalists could be looking to cover, whether it is on their newspaper or radio, TV etc. What would be some sort of things that they could be looking for right now to maybe potentially talk about?

The first one is always stats. So if you can go back to them with some really good stats, either from your website or something along those lines, you know, record figures, record numbers. Again, all of that positive news. That's a good one. How, how's it been for you? So a lot of the newspapers are covering this at the moment because we're obviously reopening in the UK in stages. The next stage is in a few weeks. We're now a few weeks into the second stage of unlocking, which was B&B's glamping. Well, anyone with shared, shared facilities, you're a few weeks in now, how's it going? You know, have you had, what reaction have you had from people? Have you had a positive reaction to things that you've put in place? Have you had any interesting guests along? A lot of people are finding that they've got people coming back to them who maybe haven't been for years. Can you do a before and after photograph of their experiences? All of those lovely stories? I mean, PR is all about stories and telling stories. So you can find a lovely story from guests of, you know, what you're up to and what they're enjoying. We recently published in our local newspaper, I've got a new account manager in pr and she came up to Rutland. She'd never been been to Rutland before, so she actually wrote an article on her first experience of Rutland and what she thought of it. And the local paper published it as, you know, first timers view of Rutland kind of thing, just for a bit of fun. And people locally loved it because they were like, oh, yes, it's such a great county. It's so lovely to see people finding out more about it. And, oh, this is our people sending their recommendations of things she could have done and all things like that. So. So yeah, any ways that you can newsjack? So this is a newsjacking opportunity. What's happening currently in the bigger picture that you can show journalists, either locally or nationally, some good news and some good reactions. And also, how are you feeling about the 21st of June? Are you, you know, if you host weddings or bigger events, how are you feeling about it? Are you positive? Are you confident that they're going to go ahead? What do you have coming up? So what's new? New? All of those sorts of things. All really, really good opportunities right now.

Having a blast. Gonna get it on the Bruce Lee podcast.

Bruce Lee.

Like Bruce Lee. Cause it's so hard and the tea is loose leaf Making up those rhymes. Don't write it, just do it loosely.