Matt RyderEx-special ops sniper turned CEO revolutionizing sales calls

100+ hours of sales lessons for FREE ($40M/year CEO)

4 Oct 2026 · 1 min

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0:48

In this promotional video, Matt Ryder outlines a three‑level sales coaching membership. Level 1 provides access to 125+ videos across eight modules, live call recordings, an eight‑week objection‑handling course, a six‑week "selling with stories" course, and a job board. Level 2 includes everything in Level 1 plus 90 coaching sessions per month with a growing roster of 16 specialist coaches covering areas such as marketing, fitness, B2B, high‑ticket sales, sobriety, AI, and real‑estate. Level 3 adds all Level 2 benefits and grants members direct twice‑weekly access to Matt himself. The pitch is delivered in a brash, profanity‑laden style, emphasizing unlimited access, the creator’s indifference to churn, and a claim that the program will disrupt other coaching businesses.

Chapters

This is the fucking craziest thing I've ever put together. You can come in, take as much as you want, fucking leave. I really don't care. So level 1, 125+ videos at the moment, broken down into 8 modules, live calls that you can model from, hundreds of hours of sales training, whole bunch of business content. We have a full 8-week objection handling course. Also have a full 6-week course, which is like selling with stories. And then we also have a job board. Okay. Level 2, you get everything from level 1 plus 90 coaching sessions a month. We have 16 different coaches and that number is growing from marketing, fitness, B2B, SMB, high ticket, objection handling, performance coaches, sobriety coaches, top closers, AI experts, real estate agent coaches. Level 3 includes all that plus me twice a week. Come in, sign up, stay for a month, stay forever. I'm just doing this because I can, and I think it's going to be funny as to how many shit coaching businesses this is going to destroy.