Matt Ryder says rejection doesn't mean you're bad at sales, just that prospects aren't ready to buy. He closes deals at 50%, way above the typical 15%, and tracks his wins over months to stay motivated. Two sales out of ten calls is a good day.
Would your advice be then that if you struggle with rejection, maybe sales isn't the career for you? I think you're looking at it the wrong way. It's not rejection because it's not you. They're not buying you. It comes down to people not having an understanding of where they're at in their development cycle. I feel like I close around 50%, but you're a 10. You're just going to be perpetually upset and angry all the time because you feel like you're underperforming. As soon as you understand that, then you can set like, what have I done for the last 3 months? What's my average? Oh, I closed at 15%. Sweet. So if I have 10 calls and 2 say yes, fucking good day.
