Stop looking for magic motivation and just put in the physical effort to do the work.

1 May 2026 · 1 min
1:07

Matt Ryder, a former special-forces operator, argues that salespeople who rely on motivational rituals before calls are weak. He never needed chakras or cold plunges before combat, and sales involves no physical danger, so the elaborate routines are excuses to avoid doing the work.

Chapters

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