The Worlds First Podcast in an Ice Bath

Welcome to another episode of Coffee is for Pleasures.

Ice baths are for Closure.

Ice Bath Edition. First annual Ice Bath Edition. Yeah. Sponsored by Arctic Fox. Yeah.

Link in bio, get 10% off.

Absolutely. Link in bio. Use my affiliate code. Absolutely. Okay.

Yeah, yeah. We'll get you into Politico.

Exactly.

Any listener of coffee proposers is a friend of Arctic Fox.

Exactly. All right, guys, so today I'm in Arizona, which is why we're sitting in a tub of ice, because it's fun. As we're here for our corporate retreat in 2023, we had about 70 people fly out, which is an awful lot of fun. And Tony Hadadi, who is a sales sniper OG decided to come out. And I was like, oh, you're going to come out. You got this product over the box, phenomenal as it was. And I was like, I like Icebox. You sell ice baths. I had to do a podcast at an ice bar.

Yeah, that's a great idea. We've had some of you have been watching this ongoing battle between Matt via Instagram, who can last in an ice bath the longest.

Yes.

And I think it started because you refused to take failure.

No, I'll die.

Yeah, yeah, yeah. Until we are just frozen.

Exactly.

Like carbonized.

So you were, you know, one of the og. I think you're probably like the fourth or fifth sales sniper. I think maybe off the road.

It was. It was Will Adams Road.

Joel. Ah, yes. I owe some money for Joel's thing. I got to get this. You.

So two things you owe money for. Waiting to call you out in front of everybody. Yo, Joel. 300. Which we can talk about. Why this is a funny story. And I still need to get paid for this.

Oh, all right. Looks like we're doing. He got the sales sniper tattoo. All right, well, I mean, you should pay me for that, cuz if logo copyright stuff.

Well, this is free advertising.

Exactly. For you.

Everybody asks, what is that about? And then I tell them about Salesign.

Exactly. Yeah.

So you're welcome.

Okay, well, tell, you tell, tell. Regale the people the stories to why I owe you money for the. To buy. Owe money to Joel.

So Joel was one of the OG sales snipers, one of my best friends. The reason I got introduced to you and Joel's background was in Dan Locke's Ikes.

I've never heard of her.

I believe she. I think she is the person behind Sprite. Okay, yeah, yeah. She invented Sprite as well. Yeah, yeah, yeah. So he was part of her program.

Okay. Yeah.

And as we all know, not much happens out of that.

No.

So he. And I think it was good for him. It put him in a good direction.

I think it was good for a lot of people.

I think it was good for a lot of people. And he speaks very highly of like what he got out of it. Not necessarily the learning he got, but new experience.

You know, I actually, I've spoken about it before. I think like, you know, having bought the thousand dollar book. Yep. You know, having. Having seen a few things. I think like he did a lot of what he said was on the tin, you know, like it was like really basic stuff. I think the president named him, was like, let's created the world's most high class sales team and. Right. It was going to fall apart with him, but I feel like for two grand it was pretty good. Basic salespeople. Yeah.

It got you from knowing nothing to knowing something.

Yeah.

And I think. Yeah, I think it all fell apart when we realized that he was lying about his house. Like there were things that weren't adding up that he just was.

Yeah.

But anyways, long story short, allegedly, you can go do your own research on, on Mrs. Lock, if you like.

Yes.

But he was a part of the, like the highest tier, which was heights to the millionaires. And in that he paid, I think some absorbent amount of thousands. And what he received was his manual and a little like an easy button. But when you push it, it has danlock phrases like a, like a pool toy would have.

Yeah.

And so you hit it and it says, you are. You are closer than you think.

Yes.

And Sifu is proud of you. And it has all these great phrases on. Have you put it in your office?

I have. I've pressed it 4 or 5.

So whenever I go to Joel's house, I'm always pressed. And now I'm sad that it's all the way in Australia.

It's in good hands. Yeah.

I'm sure, sure it's gonna. It's getting good use daily. Joel wasn't pushing the button very often. So I'm glad you're pushing the button. And I saw it and I sent you a video of it because I knew you would enjoy it. And your first question was, how much?

How much? How much do I need to give you?

I will give you money for this. How many dollars?

And then Joe did the equation of how much money he thinks I have versus how much money he believes I will part with.

That's exactly what he did. He's like, well, I saw that he got a C63 a while ago, doing the math in his head. I don't remember what the first offer was.

He wanted 500 for it. That's hard to go himself.

Oh, yeah, yeah, yeah. Which.

But I would have done. Yeah. But I. But I will. I think, I think373.3.

We settled on a very obscure number. It was like 336. Yeah.

That's a strategy because if it's really.

Specific, they think you put some thought into it.

Yeah. Yeah. That's your limit. Yeah.

I contacted the budgeting department.

I think the budget. As far as Danlock buttons. This is my monthly Danlock button. Yours or someone else's? And you know, I went with you guys. So I'm really happy with it.

I'm glad you did.

Yeah.

And I got 10% commission on that. So I made $30 for once.

I pay once you pay. Of course.

Yeah, yeah. It's not over till then.

Well, it's 30 day net invoicing, so, you know, so I'm not. I'm not lucky.

You're close.

Yeah.

Coming real close to being late.

I am. I'll pay that. We'll pay that today. Transfer the money.

Fantastic. Well, that's the story of the.

Yeah.

Of why you owe me money. Exactly.

And let's. Let's go through the story from sales guy to Arctic Fox. How do we bridge that gap?

That's quite a story. So there was an incident where I had given some money. Some money being $60,000.

Yeah.

To a certain individual. Just some couch cushion change really investing in. Done for you Amazon stores.

Okay.

And they didn't really.

Well, they weren't done for you.

They were not. They were.

They were lackingly done.

They were not done. And they were really not for me either.

Okay.

So really lacking the most of the components of that whole thing. And long story short, it was such a shit show that I became filled with so much rage and aggression at the loss of 20 that I made it. I made it my purpose to turn it around.

Okay.

Because I could have. I thought, you know, I can be out 60 grams with my business partner. We both benefited and I thought, we can both be out 60 grams. Call it a wash. We learned our lesson. Or we could double down. We can put like 15 to 20 more thousand into it, maybe fix it. But at least in that scenario, losing 75 to 80. 80 grand is not much more than losing 60 grand.

Exactly.

So it might as well go for it.

Okay.

And so we did that. And now fast forward to this point in time. We have two Amazon brands that we're managing. And Arctic Box is one of the products that we have cultivated and brought to life and branded. And I would say of all the products we have, this is the one that I'm most passionate about because it most closely aligns with things that, that.

I really feel objective.

A lot of Amazon FBA you'll see is just selling assorted products. They'll never sell anything I don't agree with. They're always good, high quality products. But this one, like, I use it.

Yeah.

I'm always, always in the cold diet and I think there's so much benefit to people's health.

Yeah.

And I love that it's becoming more popular now. And you have a really incredible.

I do have the Odin, but which costs about 10,000. Right.

Which most people can't.

I mean, I'm not aware of that, but.

Oh, well, yeah, you know.

No, I mean, so the reason why I got mine is because, I don't know, I'm very. I'm very quite an impulsive buyer. But I heard someone say that icebox.

I can tell. I think it was huge.

Yeah, I think it was Huberman. It's like I spots a good food, I was like, yes, sir.

I'll listen to anything human says.

Yeah, yeah, yeah. So one of the guys we're working with, the moment, really the prayer deal. Yeah, yeah. So hopefully that, that turns into something.

Yeah, Bring them on the podcast.

Yeah, yeah. So, yeah. And so, like, because I have all the injuries from the army and I just like doing difficult things. I just find like, you know, if you're sitting in mine especially, is that is at just above freezing all the time. The other day I just smashed all the ice with a hammer because it was so, so jagged.

Very Odin of you.

It was very like, I was like, if I get in there asleep, I think I'm gonna, you know, end up turning it red. So I was like, I'll smash it up with that hammer. But I get in there and like, you know, I. I do a little bit of breathing every now and then and then, you know, try and do three or four minute breath pose and stuff like that and then. But I find it like I like to do. It feels like you're doing something disciplined, you know, like it's. It's unpleasant, but it's good for you. So you try and sort of like stay a little bit longer. And I feel like that's a good mental exercise. And as well, when you get out, you feel like just.