What is a QUALIFIED LEAD?

Matt Ryder explains what makes a lead qualified in sales. A qualified lead isn't just someone interested, but someone ready to buy and a fit for what you're selling. The video covers how to spot them and approach potential customers strategically.
Hey guys, what's up? Matt here and welcome to another episode of Just a Tip. Today. What I'm going to talk about is a word that I didn't know existed before. You know, the last sort of 18 months when I got into the high ticket realm, which is qualified leads. When I was just like smiling and dialing back in the fitness day. Never knew about jotforms applications. I just got a phone number and a name and everybody was qualified. Yay. Congratulations to me. Like qualified? What does that even mean? I have no idea. Like what's a qualified lead? To me a qualified lead is anyone who can benefit from the product or service. I'm just looking around for the applause. Anyone? Money is fluid. People have some sometimes and they have less other times. Like so what is financially qualified? Like what if they have access to tremendous amounts of money somewhere else or debt or like they don't make any money but they have access to a trust fund or you know, I mean like, like someone can make a lot of money but have no cash. Like how do you. What is financially qualified even mean time? Like you know what I mean? It's about if you find a big enough problem and like then they're qualified because they would do what it takes. Now you might not sell them today, right? But you might sell them in three months, right? There's people that I've been chasing for 8, 9, 10, 12, 18 months, they want to do it, they just can't move forward for whatever reason. There's still a qualified lead and I sold living bejesus out of them but like I just couldn't, couldn't get them over the line because lack of like logistics, it's like sweet man. Let's work together for as long as is required to get you the information and the help that you need to get where you want to go. So stop thinking of like my leads are unqualified, that it's just like just sell anybody who can benefit and I don't see a reasonable argument for anything else. Alright guys, hope that helps.










