Matt Ryder explains why people dislike being sold to and how to avoid being pushy on sales calls. The key is shifting from trying to convince someone to actually listening to what they need first.
Hey, guys, what's up? It's Matt here, and this is another episode of Just the Tip. And this is why people hate salespeople. All right, I'll see you inside. Bye. Why do people hate salespeople? Like, I don't hate salespeople. I'm a salesperson. I like me. You're probably a salesperson. You like you too. So I think it's an important concept to understand because I think it will help you out on your sales goals that people hate you if you're in sales. And they don't hate you personally, they just hate everything about. So don't take that personally. It's. It's. It's perfectly okay to. For someone to hate everything about you, but not hate you as an individual. So the reason is because there are a lot of movies and there is a lot of context that comes with salesperson. They think of a guy, you know, like in Boiler Room or whatever, it's like, we're gonna fuck the prospect and all this kind of stuff. And these fucking idiots bought and all. Like, that's not what sales is like. Sales is just change. It's just for helping someone facilitate a change. It can be a really, really pleasant experience or it can really be really unpleasant experience. Right? I've been in situations where they've tried to hard sell me, and I'm like, it just doesn't work on me. It works on a lot of people, but it makes them tremendously uncomfortable. And so whenever someone thinks of salesperson, they're immediately thinking of that hard sales terrible tactic that someone's used on them or they've seen on a movie. And so that's why, like, we need to, in our sales calls, not act as salespeople. We cannot. So if the traditional salesperson is like, hey, what's going on? It's Matt with xyz, and I'm super excited to talk to you about my wacky arming inflatable tube, man. They want you to be excited your products, right? Don't do it. Just be chilled. Like, if anyone's ever seen any of my sales call and you can go to sales sniper.net comment sales call down below and we'll send you one of my sales calls so that you can actually listen to me. And I'm completely neutral. The reason why I'm neutral, because I don't actually care if they buy or not. I want the best thing for the person. If that involves them buying, great. If involves them not buying, that's cool too, man. Now I'm going to take them through a process that I'm pretty confident is going to put them in a state to where they believe that they should buy. But I'm not going to hard sell. I don't need to put the crunch on anybody, right? I don't need to make people feel stupid and make fun of them and all that kind of good stuff. So what I need to do is have a process that I take somebody through. And so the context of those conversations is that you're trying to trick them into giving you money, right? So during your sales process, it has to be very clear and they can never think that, oh man, this guy's trying to sell me. The moment you get that, you're gone. If anyone's ever told you in the middle of a sales call, man, you're a really good salesperson, like that person never bought. I can tell you that right now. No if, ands or buts. That person never buys because they realize they're in a sales process. Which means the context of every single answer that you get is gonna be tainted by the fact that they know or they think you're trying to trick them into giving you money. So you need to not act like a salesperson. Don't act like a salesperson. Don't act like a salesperson. Alright, guys, I hope that was helpful. Thank you very much. Goodbye, Sam.
