The fitness market lets you sell the same program to customers over and over. Unlike one-time sales training, fitness creates recurring revenue because people need constant motivation and new routines to stay engaged.
Like, the total accessible market on fitness is way higher than any other offer because it's one of the only things that you can keep reselling to. So you know when someone gets the result. Like, you know, with a lot of things, let's say sales training, for example. Like, once you train a lot of people, like, there's only so much sales training you can sell. And so, like, once you taught them once, you're not going to resell them again. It's very unlikely. But with finish, you can sell them 10 times in your life, 50 times in your life. Like, you can kind of keep doing it. And so it is the niche that will never stop. And you can't outgrow it. It's impossible. That's why some of the biggest businesses in the world is a health and fitness business. Like, it's a monster of an industry. Like, if they got V shred. I mean, V shred's enormous, right? Generally speaking, in my opinion, like, the reason why it's good, and I like to get your take on this, too, but the reason why it's a good place to start, or even a good place just to be is because it makes you quite good. One, you get lots of volume. Usually. There's no lack of people who are trying to lose weight, get fit. There's usually an ability to get leads. Second thing is, like, you can still have pretty decent ticket size. Like, I mean, I was coaching a team recently that had a $30,000 fitness program, you know, and they sold the crap out of it.
