Max Henry traces how AI went from barely mentioned in supply chains five years ago to the primary technology shaping the industry today. Consumer demands for 10- to 30-minute deliveries have forced companies to prioritize speed over volume, shifting the question from "can we produce enough?" to "can we be faster than our rivals?"
Yeah, so one thing I'm repeating here, 5 years back we would have not spoken about AI. So this is something has changed. So yes, technology is the word that we are using in supply chain a lot. We used to talk about disruption, physical disruption and all that, but now a lot has focused on AI and that has become the primary thing. Second is, I think, something I think Aniket touched earlier is on the consumer behavior, the instant gratification that consumer need. 5 years back, we were not talking about 10 minutes delivery or 30 minutes delivery and all those. That has completely revamped the way supply chain thinking has changed. So now people are working a lot on that agility aspect on the last mile delivery, which was not that much focus 5 years back. 5 years back, we were just talking about, can we just produce for the volume? Can we just at least have supply? Now the main thing is, can we be much faster than my competitor? That has changed the mindset.
