A speaker argues that over-reliance on planning technology backfires in volatile markets. Human judgment that weighs personal risk tolerance beats purely algorithmic approaches, which often constrain action rather than enable it.
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And some of the critical elements are really, you know, basic stuff. So then the question is, am I going to take that risk? And if I'm not willing to take that risk, what's the consequence? Now, my own view is even planning technologies, when you rely just on planning technologies the last few years, you probably find yourself in a bad position. In our business, it is volatility. It's like boom, boom, boom. And then the real stuff is then to really make that choice strategically what you're going to do and use every available resource you have to do a better job. In our own experience, the last few years, it came more down to the human element than maybe just the technology element, because my view, my personal view, is the technology has more constrained us than it's helped us.