$1 vs $100,000 Sales Funnel

Sabri Suby conducts an experiment ordering five budget sales funnels from Fiverr (ranging $1 to $200) to demonstrate what each price level produces, then presents the results to his agency team as if they were high-standard AI-generated funnels. The goal is to teach do's and don'ts of building funnels and to reveal 17 principles for creating high-value funnels.
Chapters
Today I'm going to show you how to build a hundred thousand dollar funnel for $1 using Fiverr. And at the end of the video I'll reveal 17 principles to building a funnel that's worth a hundred million dollars. But before I do, I'm going to order five budget funnels on Fiverr and prank my croteam in my agency by telling them that these are the new standard in AI generated high converting funnels. When really I'm just using them to demonstrate to you the do's and don'ts when building the funnel yourself. So why would dollar funnel? Well, no matter what business you're in, your funnel is where you make sales. And the better your funnel, the more sales you make for a funnel. It's designed purely to take complete strangers on the Internet and get them to first raise their hand and identify themselves as being interested in whatever it is that you've got. So instead of just trying to sell them straight out of the gate, we're running them through a series of steps that sift sorts and siphons them to a place when they are ready, willing and able to do business with you. So how can you do this for just $1? And is it? Find out. All right. These guys will build a basic WordPress landing page for a dollar. A dollar? My unique services are lick through landing pages. I don't know what a lick through landing pages. Fast page loading, fast delivery. Unlimited revisions for a dollar. We get unlimited revisions and 24. 7 support. 4.9 stars out of 62 reviews. I'll go ahead and I will buy this thing. Let's see what a dollar buys us. Now on to the $5 budget. I build WordPress landing page designs with Elemental Landing for five bucks. Unique and eye catching design in Elementor Pro Mobile responsive layout analytics. You get this guy's given us the whole the whole thing. We get the whole hog for five bucks. He has got 4.8 stars out of 24 reviews. All right, now let's dive in and look at our options for a $25 funnel. What do we get for this responsive page design Autoresponder. We even get an autoresponder in this one. Integration figma to WordPress. All right. We're getting more and more inclusions. Sales pages click through pages.
Thank you. Pages lead gen 404 splash page squeeze page coming soon.
It sounds like a steal. Let's see what a hundred bucks is going to buy us on Fiverr. We get a three step sales funnel, landing page, squeeze page and promo page mailchimp and Klaviyo setup Money back guarantee Homeboys even pulling out a money back guarantee. 35 reviews and 5 star rating. Now let's move up to the the $200 funnel and see what it gets us. Automated Online Course Selling Funnel Product Selling Sales Funnel High Converting Premium Sales Funnel Design if there is a funnel that exists, this man is going to create it for us. Let's go ahead and buy this $200 funnel now. I can't wait to see what it is that we get so I can present these and show them to my CROW team. I call for an impromptu meeting with my CROW team to reveal the Fiverr funnels. But instead of telling them that I got these funnels from Fiverr, I'm going to tell them that I generated these funnel and that they are the new standard of high converting funnels. It won't be super long meeting today. So basically as you guys know, I've been going super deep on like copywriting, headlines mechanisms, all of those kind of things and high value content offers. And the thing that I have been working on in the background that I haven't told you about is the next frontier which is to basically use it to replace all of our design tech. It's taken a lot of work, but the standard is like ridiculously high. Like it's going to take like it's going to be very difficult for you guys to be able to get to the level that this can like using our design team. So like I'll, I'll show you through like some of the designs that, that we've been using. All through just prompts.
Sorry, can I just grab you for a minute?
Sorry. How long do you need to be.
What are we thinking?
All right, so there was nothing. No whispers, there was nothing. No one laughed. I kept my together too. Let's see what these guys are gonna say when we go back in. Like I had gone through everyone that was painful and they're so bad.
You can just say it's gonna take us a long time to hit that local building. I mean that's, it's impressive.
My question, like say we get a.
Design and we think wow, this improve this.
As in like a design like that?
Yeah, like how do we make it better? Like our pages are better.
Our pages are better.
Way better.
I mean it's primitive. That's bas. Like that's fairly simple click funnel stuff.
Oh good lord. That might be the issue. Cuz I hate to look at click. I think this is like the found.
You got something else like the fact.
That it can do that is absolute, like, insanely good.
Like, sorry.
Just has to live up to that level. Yeah.
And just feel like this doesn't.
Well, let's say it doesn't.
Huh?
Like, I.
You be honest.
Tell me I'm being straight up like. Like we take. I take a lot of pride in.
Like how good we are at this.
And this to me, isn't King Kong's name.
I feel like Jordan's got a lot of thoughts.
I feel like we don't have the information. Yeah, we don't have it. Can't really explain it.
Yeah.
I'm reserving judge round.
I think you guys are being nice.
Being nice. I told you it looked like shit. Yeah, I told f. We haven't. We haven't.
We heard this full story.
We don't have the context yet.
Well, I know summary, so I know that this isn't going to be the finish run.
Yeah. Yeah. Right. What do you guys think? I think we need more context. I'm with. These are funnels that I got designed off Fiverr. Come on, man. I thought that someone was going to call my. For. I thought you were. I could not achieve.
I reckon you almost had Jordan. Jordan was looking at me like I.
Paid between $1 and $200. It was 70. Now it's 100. That's it. The judo flip. It used to be cheaper and now it's more expensive. What about this fifth photo? It's probably the best part. Like, I need to add that to my lane. All right, this is a five dollar funnel.
We've just used the old rizzet plate.
That's what five bucks gets you out there in. At least these guys have got a little bit of hierarchy in place here. All right, what about this masterpiece? Look at this. This is my favorite. The cross gold submarine. This is. That's going to boost the conversion rate for sure. And three book covers on this one just to confuse people.
This has to be the highest one.
Yeah, this is the most expensive one. All right. Rip them to shreds. Basically. Unleash the King Kong hounds on these things. There's all this way too much space.
Like unused space.
Okay.
We got capitals just chucked in background as well. Like add something to the background. Just a little pop or something.
Okay. So don't. Don't do same background color with the book color.
The guaranteed logo is actually.
All right. Put that on one of our models. What about that end to the page, though? And just climb blood.
Definitely say wrong use of image.
What about this One sign up, there's too many distractions. And the last one, this is clearly the best one. Yeah.
The title of each needs to be more mass market driven. Like what people actually want.
They don't want to flood their business with clients.
They do, but client flood doesn't sound right.
You're Breaking my heart. It's my new bestseller. So now that we've seen what the budget funnels from Fiverr look like, I'm going to reveal my 17 step checklist to help you build a hundred million dollar funnel. Alrighty. So step one is to call out your audience. And this is where either in the eyebrow or the headline or the sub headline you want to call out the specific people offer is pertinent to. So you can see here on mine I've written in the eyebrow copy advertising Madman's confessional bombshell. So any business owner that has an interest in selling more of their products and advertising them is going to be interested in what it is that I've got to say. Step number two, demand their attention. This is where you need to hijack your audience's attention with a very compelling headline that just comes straight out of the gate. My headline is why is this shark Tank investor giving away his $7.8 billion client getting unic funnel in his controversial best selling book? That's a headline that just stops you in your tracks and you want to figure out what this is all about. Step number three is to back up your promise. I've made some big bold claims in the headline and now we need to expand out on that. In the sub headline, Shark Tank investor agrees to give away 10,000 copies of his number one best selling book just to prove his selling system works. Step number four is to create irresistible intrigue. The number one way to improve the conversion rate of any funnel is to increase the consumption of that. And the way that you do that is by using lots of intrigue in your lead in copy and in the subheads throughout your funnel to get people to actually want to read the information that you've got. So as you scan through this and you'll see that possibly the most controversial marketing and sales book for the general public ever written. And then I go on and use copy to further stoke the fire, that is curiosity. Step number five is to shine a light on the problem. Now on my funnel I articulate this by using a founder story where I run through and about five short years ago that I was dead broke and I'd started my business and I had no repeatable or predictable way to get clients. And I was out there making 150 cold calls a day and literally begging strangers just to speak to me. This is a problem that a lot of business owners experience. They're out there, they don't have a predictable way to get customers. And this really resonates with them because I'm shining a light on a problem that they probably experience themselves. Step number six is to then provide a solution to that problem. I go on with my my copy and then I say one day I came up with a crazy idea that allowed me to take my sales pitch and automate it and go out there and call on 150,000 people per day. And I go and layer all the results that my company achieved off the back of finding the solution to this problem. Step number seven is to show your credentials. It's all, well, intruders to be out there and be making claims, but you need to back up those claims. I go on to show the credibility of like this was me in my bedroom when I began and then I built the the 28th fastest growing company. I show newspaper clippings, lots of social proof, lots of results that I have gotten for other people's businesses, and then a whole bunch of fine folks saying nice things about me. Step number eight is to detail the benefits. I go on and I articulate who needs this book and I talk about all the different use cases for the people who need this book. That further makes it a valid point as to what the benefits all the individuals could receive. Then I go on to show a lot of people that are receiving those benefits and I start to hear hint about all the things that are coming to them if they buy my book. Step number nine is social proof. This page is littered with social proof. I understand that we live and operate in an environment where skepticism is at an all time high and you can't just think that you're going to put out claims and people are going to believe you. You have to really do your best job at building as much credibility into all of your offers. Step number 10 is to make a godfather offer. So not only do I really build up this book with so much value in it, then I say claim your free copy now and you'll also receive these bonuses. Just giving the book away for free isn't enough. We've stacked on multiple bonuses of this puppy to truly make this a godfather offer, which is an offer that is so good that your prospects simply can't refuse it. Step number 11 is to add bonuses. I have added multiple bonuses to this Free book to really boost up the tangible value that somebody gets when they go ahead and pick a copy up. Step number 12 is to stack the value. And that's where you take all of your bonuses, bonuses and you stack them one by another and you really just showcase to the prospect all of the value that they're going to be getting by buying today. Step number 13 is to reveal your price and you want to build what the everyday retail value of your product would be. And then you want to have strike through pricing. So you're really anchoring that price point into certain thing and then you're revealing that price. Step number 14 is to inject scarcity. You'll see throughout my funnel. Hurry because stock of this book is low. We might be featured on television, we might, our ad might take off and they sell out. So it is a legitimate scarcity. If you don't have a time limit for somebody to buy, when are they going to buy? Never. Step number 15 is to give a power guarantee. And as I say, if the offer doesn't keep the founder up at night, then it simply isn't strong enough. So we have a money back guarantee on the book. Where they don't like it, we're more than happy to give them their money back. Step number 16 is a call to action. You want to have your call to action spring sprinkled all throughout your funnel. You don't just want to have it at the very end or at the very, very top. You want to have it all the way through. So it's not difficult for people to take that next step that you want them to. And the 17th and final point is to end with a PS. The PS is one of the most read parts to the page. I'm sure yourself you would have gone to a long page before and just scrolled all the way to the bottom and looked at the very, very bottom. So it's your chance to get those people that are just doom scrolling to the end and it's your last opportunity to be able to pitch them before they click back and go to whatever that they were doing before they clicked on your ad. So here I've got a ps, I've got a double PS just to go all the way. I've even got a triple PS on this funnel. So this is my 17 steps. I've added this as a resource section in the description. You can download this, use this for your own funnels and go out there and profit. And if you like this video then you are going to love this landing page. Masterclass that I've put together. Go ahead, watch that. Like, subscribe, and I'll see you in the next one.










