Dealer Sales Call subprime system - Not closed

12 Jul 2022 · 14 min
13:59

A sales presentation (Nate Tilley) describing a paid advertising + automated lead-nurture system for independent car dealerships that targets subprime and other in-market shoppers. The presenter claims the system generates large volumes of credit application leads (e.g., “100+ credit apps/month”), converts many to booked appointments, and increases vehicle sales (examples: 8–72 additional cars sold in cited case studies) with low ad spend. The talk covers the UX of a one-question-at-a-time preapproval survey, ad creative/testing strategy, multi-touch nurture sequences, and reported ROI metrics.

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