A short instructional video transcript in which the speaker explains a proven formula for testing video content by creating 16 videos. The method: record four distinct hooks and two types of body content (e.g., factual/rational and emotional), combining them to iterate on messaging and scale engagement.
One of my coaches helped me discover a proven formula for testing video content. The best way to actually test this is to actually take and make 16 videos. And the way you do this is you record four hooks. Okay? This is like the first beginning part of something. You're just going to say like, hey, this is how I record four hooks. Then your second hook is like, do you want to know the best way to record four quick hooks? And then your third hook would be like all it takes for you to scale your business is four quick hooks. And then your fourth one could be whatever you want it to be. Then you have two bodies and that's the body content that you talk about. That's going to be like the, the main ideas and the supporting stuff around those ideas and making that super, super clear. And so your two bodies are going to look like maybe you could do one that's factional and one that's more emotional. You go like your first body is.
