How I Hacked My Brain to Feel Gratitude All the Time

6 Aug 2022 · 6 min
6:00

Alex Hormozi (speaking in a YouTube video) explains a perspective shift he calls the "grandfather frame" to reliably produce gratitude: imagine your 85-year-old self transported back into your current body to re-experience life, which elicits nostalgia and appreciation for ordinary moments. He contrasts this with gratitude journals/meditation (which didn't work for him), gives concrete examples from his morning routine, marriage, and business, and argues the frame reduces anxiety about outcomes and fosters long-term decision-making and internal joy. He also briefly recounts his emotional development (anger → awareness → rejecting pursuit of happiness → pursuing joy) and closes by noting mortality as a motivator for appreciation.

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