A salesperson walks through qualifying an automotive lead by phone. Ask about timeline, monthly budget ($650), down payment ($1,000–$1,500), and vehicle preferences, then move them toward an appointment.
Five star quality leads mean that when we're generating them, we're going to find out the timeline they're looking to buy in, how much they can afford monthly, how much they can afford down, and kind of what they're looking for. So we have that here. So this person's looking at getting a new vehicle as soon as possible. The most important thing to him in a vehicle purchase is finding the right vehicle. He can put a thousand to fifteen hundred down and he can afford 650amonth. If I'm looking at this, I'm going in and I'm calling this person and I'm saying, hello, sir, how you doing today? Awesome. I'm calling you at XYZ dealership. So I saw that you're looking to get into a vehicle asap, you're looking to find the right vehicle and you're looking to stay around the 650 per month range. Is that right? Okay, cool, man. So are you more interested in a truck? Suv? Awesome. Well, I've got our inventory pulled up here. I'm going to send you the link. Let's look at it together. And I'd find some vehicles they like. I'd walk them through, you do financing and then I'd book the appointment.
