Nate TilleyCo-Founder, ROAS · Direct Response Expert

How To Instantly Improve Your Sales Funnel Landing Page (Or Website) #shorts

Name: How To Instantly Improve Your Sales Funnel Landing Page (Or Website) #shorts
Uploaded: 2021-09-28T09:20:59+00:00
Duration: 55 s
Channel: Nate Tilley
Description: A short YouTube monologue (by Nate Tilley) advising how to instantly improve a sales-funnel landing page or website: lead with a big, bold claim that…

28 Sept 2021 · 1 min

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0:55

A short YouTube monologue (by Nate Tilley) advising how to instantly improve a sales-funnel landing page or website: lead with a big, bold claim that tells visitors the clear benefit of staying on the page. The speaker argues this is necessary because your page is competing for attention with highly entertaining social platforms (Instagram, Facebook, Snapchat, TikTok), so copy must justify why a user should spend another few seconds on your site.

Chapters

The thing that you want to be doing straight out the gate is making a big bold claim to how me even spending one more second of my time on this page is going to benefit more. That's all I want to know right now. So instead of leading with a headline like do sales and target stress you out? Like no shit, of course they stress you out. Tell me something I don't know. What is the big benefit that I'm going to get by being on this page? Why should I spend another five seconds on this page rather than going across to Instagram or Facebook or Snapchat or TikTok or any of the other platforms that are vying for my attention? That would be infinitely more entertaining than what it is that I have in front of me right now. That is the environment that your offers are competing in and unless you're very acutely aware of those things, then you just won't win. And I want you to win.