A short Shark Tank–style pitch by Pascal for easytat Inc. Co., which offers test-drive temporary tattoos made with 100% organic vegan ink. The transcript includes product claims (looks permanent, two-week wear, 30-second application), sales figures (year-to-date sales $1.3M, prior year $700k) and profitability (net just under $100k), and investors declining to invest.
Questions this video answers
100% organic vegan ink
Two weeks
30 seconds
$1.3 million
$700,000
You test drive a car. Why don't you test drive a tattoo? This is the basis for my company, easytat Inc. Co. We enable people to test drive their tattoo ideas before they get the needle. These are not stickers. That looks very.
Very real.
The big thing, of course, 100% organic vegan ink. No nasty chemicals.
Can you tell us about what sales you have to date over what period?
So this year, sales are 1.3 million year to date.
What were they last year?
700,000.
So what were you net on the 1.3 mil?
Just under 100k.
You're the only that makes a tattoo that looks permanent last for two weeks.
We do have competitors in the US Doing a similar thing.
And what do you do that they don't do?
Our tattoos can be applied in 30 seconds.
For me, I don't have a love for tattoos. Probably not the right business for me to invest in, so I'm out.
Pascal, for me, the risk, worst first reward of this investment just doesn't line up with everything that would need to happen in Symphony in order for you to scale this successfully. So for those reasons, I'm out.