RANT: If You Want Me To Wipe Your Butt, Go To Daycare

What's up, everybody? This is Russell Brunson and this is an emergency impromptu podcast with Angry Steven behind me. So I have to do this right now. I have the Software Secrets webinar starting less than an hour and I should be doing slides, but, like, something just made me angry and so I wanted to jump on. And you're kind of angry too.

Actually kind of pisses me off. It's a recurring theme.

Alright, so this is a coaching call for everybody and. Oh, we're gonna cue the Marketing Secrets intro and then we'll come back to what we got to do. So the big question is this. How are entrepreneurs like us who didn't cheat and take on venture capital capital? We're spending money from our own pockets. How do we market in a way that lets us get our products and our services and the things that we believe in out to the world and yet still remain profitable? That is the question and this podcast will give you the answers. My name is Russell Brunson and welcome to Marketing Secrets. All right, welcome back. So now that we're so angry, we. Hopefully the intro got you pumped. I want to talk to you guys about the difference between coaching college and a daycare. Okay, this is very important to understand because some of you guys for some reason think that we're running a daycare here and we don't. So right here, actually, if you're watching the video version, if you look out the window here, this is our office. Click funnels. Right there is the daycare. So it's right next door. There's a little playground right there. You guys can see it. That's the daycare. So.

And they cry and they scream and they're whining.

So the daycare, it's really cool. The way it works is you show up there and then someone takes care of you the entire day. Like, when you're hungry, they give you food. When you're thirsty, they give you water. When you poop yourself, they wipe your butt. It's really, really nice. It's like what, 50 bucks a month? 100 bucks. I don't know how much it is, but that's the daycare. That's how daycares work. Okay? So that's one option, how you can get better at life. You can go to a daycare. Option number two, you go to school now, think about school. It costs a bunch of money. They don't care about you. All you show up and then you do your assignments you don't do. They don't really care. And they give you an A, B, C or D or an F. Right? Or if you're in England, I found out they also have A E. We don't have E's in America, but apparently English E's. But A, B, C, D or an F. And then as long as you get a C, they don't really like Cs. Good enough. You get a degree. In fact, my motto in college was C's get degrees. That's how I passed school. As long as I could get a C, I could wrestle. So I literally had a 2.1 GPA. I had complete C's all the way through. Except for I got a B in like, I think it was a something. It was like semester one of year one. So it was a long time. I don't remember what it was, but I got Cs, I got a degree and yay, I got a degree. Woo hoo. And I leave with a piece of paper that's completely useless. Okay now so we got daycare, we've got school, and then third option now is coaching. So how does coaching work? So I'm a wrestler and every single day I show up at wrestling practice. My coach was there, My coach was really good, he knew what he was doing. And I show up and all the other wrestlers would show up and we'd sit there and I'd watch the coach and he'd teach us moves and we're like, oh cool, that's a good move. And guess what? Some of the kids, they watch the coach and they go and they try the move and they didn't do it right. And then they just sat there on their butts and did nothing. And then guess what? They sucked at wrestling. And coach didn't give them a B or a C or A, it didn't matter because they were going to put him out on the mat and they're getting the crap kicked out in front of everybody. Like that was the reality. You don't get a B or C. It's like, hey, you're about to go fight someone. This is your preparation. If you want to just crap it away, congratulations, you did that and you're going to get beat up in front of everybody. Okay. Then there are people like me who's like, I listen to coaches, I watch them, I train, I ask them questions. I keep doing it, I train, I practice. When he would leave, my dad would come over with my dad afterwards when he would leave, then we'd go out to house, we eat dinner. Then my friends would come to my house. We had A wrestling mat on my back porch. We'd wrestle on the back porch. And guess what? I became a state champ. I became an all American. I got a college scholarship, like, because I did more. My dad used to always tell me that a coach can take somebody to this level, okay? And a coach has got a whole bunch of people. He's coaching entire restrooms all there. And everyone's getting there and coaching get all everybody to this level right here. The difference between someone who's going to be coach and someone who's going to be a champion is after coach gets you here, it's that extra effort. That's what makes you a champion. Okay, so what's cool about marketing and sales? Like, first off, we're not a daycare. I'm not going to wipe your butt. I don't freaking care if you succeed or not. That's not on top of me. Okay, Number two, this is not called. I'm not going to be like, oh yeah, congratulations, here's a C, you can go get a degree because guess what, you've got to go out there on your webinar or with your prior or whatever and you got to step out in front of everybody and you're get the crap kicked out of you. And if you get a C, you're going to get destroyed. I'm not giving out Cs. It's not a college, it's not a university. I actually care about your success. So we're going to do is run a coaching program. But we run the coaching program just like wrestling. We're coaching a whole bunch of people. The best we know how, we know it works. But guess what? Everyone sitting in the room is hearing the exact same thing. The difference between a champion and somebody who's average is who's going to take that extra effort, who's going to ask the coach other questions, who's going to follow up, who's going to practice, who's going to get better, who's going to do stuff on their own, who's going to go home at night after they dinner for their third practice of the day because they want to be a winner? Those are the people who win, and those are the people we coach. So right now you're in a coaching program. So any of you guys who are in our coaching program, this is specifically towards one person who I'm yelling at. But this is an important lesson for everyone. First off, we're not a daycare. If you want someone to wipe your butt, it's like 100 bucks across the street from click funnels across the, like, it's not even the street. It's like over the fence right there. They will wipe your butt and you'll feel really good because I got a clean butt. Number two, you can go to college. Boise State's like another, like, I don't know, four or five miles down the road. They'll give you season. You'll feel really good. You can put on your wall and be like, I got a degree and you're so awesome, but you're going to get out in the real world and get the crap kicked out of you. Or number three, you can become a champion, show up every single day, work your butt off, work hard, and then go and do the extra effort you need to do to be successful. The last two nights in a row, guess how late I was here at the freaking office working on my slides. Two o', clock, both nights in a row. But, Russell, you're super successful. Why are you still working hard? Okay? Because champions go the extra effort, okay? I could have gone home. I could have not done this. I could have just slept on. You know, we got people who are like, oh, Russell, I worked really hard. I was up till like 8 last night. Like, dude, you guys aren't even there yet. You shouldn't be going to bed till at least 2 or 3 or 4 in the morning until you freaking get this thing figured out. Like, if you want to be a champion, the coaches can get you to this level. Okay? My coaching, Steven's coaching, what we were doing, we will get you to this level. That's the level everyone's at. And guess what? If you're at that level everyone's at, you're not going to be successful. Champions go the extra effort. Champions do a practice afterwards. Champions go home, they do another practice. Champions are thinking about dreaming about working on it, trying to perfect the art so they can become a champion. If you want to be successful in business, you got to do that because this is not something we're going to give you a seed now. You're going to make money. Doesn't work that way. You're going to go out there into the real world, to the marketplace. The marketplace is going to kick the crap out of you if you haven't been prepared. Okay? If you show up and you're like, hey, marketplace, I did my first webinar. Nobody showed up because your stuff's boring, because you just did the baseline and you quit. I did the webinar. Five people showed up. Nobody bought. Okay, first off, it's because you did the baseline. Like, if you want to be a champion, you have to put in the extra effort from here to here. That is the extra effort you have to be to be a champ. Okay? So to recap today, number one, if you want your butt wiped, go sign up for the daycare. It's really cheap, okay? And they wipe your butt. It'll feel so good. Number two, if you want to feel good about yourself and feel happy and like Kumbaya and all that crap, go, go to school. They'll give you degrees, cease to get degrees, but they will not make you any money. And number three, if you want to be coached, be coachable, come to the coaching program, listen to what they say, and then do it. Don't complain. I can't figure it out. Like, dude, there's a thing called Google. You can find the answer to everything. Like, you have to go that extra effort. You have to freaking do it, okay? And you have to do it, and you have to do it, and you have to do it and you have to do it. And you're going to get beat up a lot during this practice period of time. But guess what? If you do that and you get beat up, that's how when you step out on the real mat against really good people, that's how you win. And we're creating winners here, and that's what we want. So if you're wondering, like, man, this stuff doesn't work for me, it's like, actually, those who are watching the video, I'm gonna show you, this stuff works really good. Okay, I'm gonna show you. Come on. Come down the hall. No, this is how well it works, okay? For those of the champions, those who take the extra little effort there from here to here, we have them immortalized on our wall. There's a lot of them. And all these guys here, two, comma, club, war, all these people, these are the champions. They didn't just go through the coaching program and stop, like, oh, Stephen wasn't as clear on how to do whatever. Like, they freaking Googled it. And they asked other questions. They asked the community, and they worked hard and they tried and they test and they figured things out, and they rewarded with a gold platinum record here with two commas, okay? And there's tons of them. Boom. I was showing Instagram last night. If you guys haven't seen this yet, this month alone, this month, the first guy came or. We filled this wall here. We filled this wall completely up. And right now, if you look at this, there's 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 12, 13, 14, 15 new ones that came in.

It's like four or five a week.

Yeah, that's 15 that came in this month so far, then checks out. I came in last night and look at this. We have a whole other stack of another 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 11 more. So 11 plus 15 is 26. We've had 26 people at 2 Common Club in the last 30 days. So what does that mean for you guys? That's one millionaire days being made. So if you aren't hitting it yet, you're just stopping right here. You're not doing that last little bit from there to there. That is important to do. So there you go.

Yeah. You got to understand that, like, Russell and I don't hold the key to your success. That's not at all how this works. It's cool. It's funny to watch, like, people who come in and do different coaching and such. It's always easy to see, like, that extra little bit, that extra little. I mean, that's what keeps going. If you're looking for external things to motivate you, it's the wrong question already. No one needs to motivate you to do your thing. No one cares about your thing as much as you. And so you got to be the one who's all fiery and out there doing the thing, being a pioneer to some extent for your own success with it, because, honestly, you're the only one who's gonna care enough to do it. So, like, Russell shows the framework. We'll show how to do it. We'll help you kind of do things along the way as you get stuck or whatever it is, but it's totally up to you. Your whole success, everything, it's gonna be riding on your back 100%.

If you really want success, you just want to wipe your butt. Go to daycare. If you really want success, you just want to feel good and get a degree on the wall, go to freaking college. If you want to make money, change your life, be successful, get a coach. You already got a. You know, if it's not me, get somebody else, get a coach. Freaking do everything they say and then stop and then do more. Like, that's it. Champions. My dad used to tell me all the time, so the coach going to take someone to this level, champions are made right there. So. All right, ran over. I get back to slides. Okay. All right, guys. Appreciate you all. Thanks so much. I know I'm preaching the choir for a lot of you guys, but for those other ones, if that stung a little bit talking to you. So thanks, guys. Talk to you soon. Bye. Would you like to see behind the scenes of what we're actually doing each day to grow our company? If so, then go subscribe to our free behind the scenes reality TV show at www.funnelhacker.tv.