Promotional pitch for a "shift attribution" tracking system for car dealerships that places tracking code on ads and websites, imports monthly sold-customer lists, and reports which buyers saw ads. The speaker clarifies that seeing an ad doesn't prove the ad solely caused a sale but indicates the ad was part of the buyer's process. The offer includes complimentary access when bundled with the vendor's scale system and cites dealer results (e.g., Beach City’s Toyotas: 19 cars in first month; Lakeway Autos: 23 sales).
Chapters
The shift attribution tracking system for car dealerships to show you exactly where your leads are coming from. So the way this works is we put this magical tracking code on your ads, and we also put it on your website. And what we do is once a month, we take your sold customer list and we import that into our software. That's going to tell us how many people that bought a car also saw your ad. Now, this doesn't mean that every single person that saw an ad and then bought a car was directly from the ad. Maybe they came from a listing site, maybe they're a referral. But. But it does 100% mean that the ad was integrated in their sales process at some time. They saw the ad and it influenced them. So if you want to get this software for your dealership, okay, we actually throw it in complimentary with our scale system. That way we can track conversions. That's how we found out that Beach City's Toyotas did 19 cars in their first month, 23 sales for Lakeway Autos. And some of our smaller dealerships are tapping into 5 to 10 cars every single month with this. So if you want to get this set up for yourself, then click below and reach out, schedule a call with me, and we'll see if we can get this all set up for your dealership.