Nate TilleyCo-Founder, ROAS · Direct Response Expert

“Social Media 101—why are dealerships still behind?”

Name: “Social Media 101—why are dealerships still behind?”
Uploaded: 2025-06-25T00:17:26+00:00
Duration: 42 s
Channel: Nate Tilley
Description: YouTube video by Nate Tilley arguing that many car dealerships lag on social media. Includes an anecdotal Cincinnati dealership case: a reported 200%…

25 Jun 2025 · 1 min

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0:42

YouTube video by Nate Tilley arguing that many car dealerships lag on social media. Includes an anecdotal Cincinnati dealership case: a reported 200% increase in sales, exposure, and leads within the first 30 days after running targeted social ads; claims that $50/day ad spend using local Spanish-speaking creatives produced about $25,000 extra gross profit per month (roughly 8–12 deals). The speaker frames this as “Social Media 101” and criticizes dealerships for not adopting these tactics.

Questions this video answers

200% increase within the first 30 days.

$50 per day ad spend.

About $25,000 extra gross profit per month.

Approximately 8–12 deals.

Chapters

We had a small dealership out of Cincinnati. 200% increase in sales and exposure and leads within the first 30 days. She said people are showing up from the people are saying so excited. Oh, you're the lady from the commercial. I'm so excited to meet you. You know this is social media 101 and dealerships just are not on the page yet, bro. And it's, it's bad because like this is what you have to do. Like you got to like these three girls right here. They add an extra 25k of extra profit from spending $50 a day on this ad and they're just speaking Spanish and they're just like basically like if you're looking for your dream car you can and you could see us and they're just like doing what TikTok people do. But it's printing them an extra 25k a month in gross profit which is, you know, 8 to 12 deals for $50 a day ad spend.