Sometimes we forget—people are often more primed than we think.

Sometimes we forget that people are like already more primed than we expect. We always go back to like level one. But like a lot of these people like are probably already more nurtured. So, you know, like things like this is where they actually need to see. So I'll show you guys. Like this one doubled almost as booking rate single handedly. We targeted it to just women and it's getting like $8. These are website leads, so these aren't lead forms, these are actually leads on their website. Yeah, I mean it's working really well for booking women and the women show up a lot too. So I think emulating the same thing for adult class makes a lot of sense. And now that we have access to Jeff, who's amazing, this type of thing, like more of the stuff that we're running these days is more along those lines. And then of course we do have the direct call to action ones. Yeah, these videos are amazing. This is working really well. So we just wanted to show your proof of concept and it's really working on the ad side.